Friday, October 28, 2011

Creative Trend Company Mudpie Publishes SS13 Trend Books for Designers of Womenswear, Menswear and Kidswear

Mudpie trend books are proven trend resources used by the world’s largest retailers and brands, designers of apparel, graphics, consumer goods, paper products and packaging. The latest editions of Mudpie’s trend books contain a wealth of inspiration and creatively themed collections ready for designers to edit or customise.

This season Mudpie’s creative team has changed the layout of the trend books so that they have a cleaner, fresher appearance. More figure illustrations can be seen throughout the books as part of a "key look" page at the start of each collection, featuring essential shapes shown in monochrome to put focus on the silhouette. The inspirational imagery, fabric information and reference imagery is now interspersed with their creative team’s editable prints, graphics and garments, so that readers can easily see how Mudpie’s trend information will transcend into commercial collections. Variations are provided of graphics to show the versatility of the designs and different uses of colour.

Other features in this seasons books include fully editable DVD files which are now provided in ai, eps, jpg and psd where necessary for bitmap artwork.

The new books are now available internationally through the Mudpie network of distributors, as well as online through the Trend Bookshop


About MPD Trend books

Trend information: In depth trend information and analysis accompanies each book registered online in the form of an online magazine MPD Vision. Each trend is comprehensively presented through text, moodboards, colour, inspirational photography directed at the fashion, youth and sports sectors. For SS13 we have summarised the trend directions through our online magazine MPD Vision.

Colour Palettes: All the colours in our trend books are referenced to the Pantone Fashion & Home/Cotton Swatch files.

All books are presented in a minimally styled binder serving to emphasise the quality of the interior pages.

The editable files which accompany each book on DVD mean they are highly functional tools as well as bringing trend driven design and inspiration to hard pressed designers. Depending on the artwork the editable files are provided in vector formats, plus individual editable prints and graphics are supplied in ai, eps, jpg and psd. A low resolution pdf on each DVD assists users with file location.

About Mudpie
Mudpie is the UK's largest active apparel and street wear trend forecasting service, with an international network spanning 50 countries and branded offices in 17 locations, including Asia, Africa, Australia, the Americas and Europe.

Established in 1992 by CEO, Fiona Jenvey, a much sought after speaker on trend forecasting, Mudpie is a leading authority on the supply of trend intelligence to the creative industries.

Mudpie has the largest range of trend-lead products available, comprising trendbooks - which are the leader in global market share, online trend services (Mpdclick) and is the only forecasting service with its own commercial graphic and textile design studio. Mudpie publishes forecasted colour information six months in advance of any other trend service and two years ahead of season.

Thursday, October 27, 2011

A|X VIDEOMIX Armani Exchange

A|X Armani Exchange launches A|X VIDEOMIX, the first interactive video style application that allows users to create their own music video fashion show, share it with friends, and shop the looks. Building on the success and innovation of the A|X STYLEPAD applications, the A|X VIDEOMIX will give iPhone and iPad users creative control to customize their own A|X music video fashion show with their choice of runway models, music, backgrounds and looks, for an engaging experience that is also shoppable and shareable.

For the A|X VIDEOMIX, Armani Exchange worked with digital boutique, SODAMEDIA, to develop this ground-breaking application which utilizes advanced technology via a combination of automatic customizations drawn from Facebook Connect, that will allow users to create a "mash-up" of their selected "run of show," choosing from a style arsenal of eight music tracks, ten animated graphics backgrounds, thirty complete A|X looks and six models, to create eight runway looks per video for a unique video experience. Once complete, iPhone and iPad users will then be able to shop and share their VIDEOMIX with friends via email and social networks, including Facebook and Twitter.
The A|X VIDEOMIX will also provide users with the opportunity to receive exclusive content, including access to the Giorgio Armani "SuperShow" created using the A|X VIDEOMIX App, as well as opportunities to participate in special promotions and giveaways.

The A|X VIDEOMIX offers users an interactive way to experience the A|X lifestyle with well-crafted visual integration of sophisticated style, social networking, and click-through commerce. The looks featured in the A|X VIDEOMIX are built from the A|X 20th Anniversary Collection and the cast includes "the best of" past A|X models featuring Alessandra Ambrosio, Marlon Teixeira, Francisco Lachowski, Milou Sluis, and more.

Armani Exchange continues to enhance their extremely powerful global digital platform to target consumers' lifestyle, taking advantage of the influential amplifier of online and mobile entertainment. Operated by an in-house cross-functional team, these initiatives are an evolution of our marketing message, linked to strategic goals and integrated with global marketing strategies.
To view the Giorgio Armani "SuperShow" online, please go to:
Learn more about VIDEOMIX.

A|X Armani Exchange was launched in 1991, aimed at a new generation of fast- fashion consumers - an accessible collection offering urban, individual style. A|X Armani Exchange defines a new dress code with a collection that takes its cue from urban lifestyle and music culture. With Armani Exchange, Mr. Armani interprets his sensual and unique style to create a casual, yet sophisticated collection for the young, urban and sexy. Today A|X Armani Exchange has an exclusive direct controlled retail network that currently comprises 208 freestanding stores in 24 countries.

Tuesday, October 25, 2011

Comments from Vera Wang October 25th 2011

Here are some comments from Vera Wang from October 25, 2011:

Traditionally, brides carried chaffs of wheat to invoke fertility and celebrate the joy of marriage. Today, the bridal bouquet still symbolizes beauty and the ritual of wedding. A traditional bouquet will always complement the gown – avoid excessive ribbons, ties, doilies or the like which will undermine (or overwhelm) your carefully chosen wedding dress.

The bouquet can serve as a noteworthy accessory; make it extraordinary through choice of flowers and unusual color, not unnecessary frills. I love deep orange, black-red or purple against a traditional white wedding gown. Finally, remember to taper the stems and keep the tips visible otherwise the bouquet looks unnatural and too heavy for the delicate look of the bride. - XO, Vera

Learn more about Vera Wang at her website.

Monday, October 24, 2011

Fashion on Wall Street

Fashion and Wall Street have relevance to one another.  Now their is a new website regarding fashion on Wall Street.  The site is called Wall Street Fashion.

Learn more about fashion on Wall Street from this new site.

Wednesday, October 19, 2011

Levi Caution for Holidays

According to a recent article by Bloomberg, "Levi Strauss & Co. is bracing for tepid consumer spending this holiday season after back-to-school shoppers in the U.S. balked at higher prices on its namesake jeans and Dockers pants.

“It is hard to imagine a very robust holiday season compared to last year,” Chief Financial Officer Blake Jorgensen said in a telephone interview yesterday from San Francisco, where closely held Levi is based. “We remain cautious around where the future is going over the next couple of quarters.”

Some shoppers at J.C. Penney Co., Sears Holdings Corp. (SHLD) and Kohl’s Corp. (KSS) stores bought fewer pairs of Levi jeans in the quarter that ended Aug. 28, which included the start of the back-to-school season, Jorgensen said. To clear out excess merchandise, Levi cut prices it had raised in the past year to cover soaring cotton costs, hurting profitability."

Read the fashion news article titled, Levi Says Shoppers Balk at Prices, Spurring Caution for Holidays.
If you are interested in reading additional fashion news reports, you may want to read more fashion news on the Apparel Search website.
Learn more about Levis.

Monday, October 17, 2011

Justin Bieber in Parachute Pants

Justin Bieber was photographed wearing daniel patrick while in Beverly Hills earlier this week! The superstar looked casual pairing his wh...