Fashion Building

Today in New York City, I saw a building with big letters across the side that says, "The Fashion Building".  This started me wondering if this is the only building in New York that can be called The Fashion Building.  Do they have some sort of official approval to create the buildings name?  Is it possible to have more then one building with the same name?

 

Learn more at the fashion building blog post I wrote for the Fashion Industry Network.

 

How does a building owner name a building?  More importantly, how is it possible to name your building "The Fashion Building".  Does the building have to maintain a particular percentage of fashion companies in the building.  Can the building be called a fashion building and have no fashion businesses???